by: Dan Farrell
When you sell on the internet it is extremely vital to remember 3 steps. Have a hot expanding market, which wants and needs what you have to sell. Secondly make sure that your product or service will meet their needs and greatly benefit them.
Thirdly have powerful marketing methods to give them what you have. Finally and critically you must have a strong sales letter to convert your sales.
Many people forget to put the required effort into their sales letters and suffer the consequences of very bad or nonexistent sales. Sales letters are the core of your online business and without a excellent one even the best product won't get sold. Following are a few tips to get you off the mark and letter:
1. Learn from the top marketers- look at Sales pages written by master copywriters like Joe Vitale and other good copywriters. You can get a quick learning class by looking up the first 5 copywriters in Goolge and see their written style. Use their ideas and note how they plan the sales page, never copy and paste, this might get you in more trouble than it's worth.
2. Understand the 3 P's of Copywriting
a. Make it personal
b. Keep it precise and streamlined
c. Make it persuasive
3. Alter your sales letter to your product or service. The number of layouts are numerousto use. Basically your sales letter will be in three parts.
a. The first will be stressing to your reader's attention, the problem and emphasizing it.
b. Secondly you will be describing your product or service, and showing your reader how it definitely will solve their problems with benefits etc.
c. Conclusion: This part will include the call them to take an action, and a guarantee etc.
4. Go to work on headlines 1st and then sub headlines, lastly fill in the details. Always keep in mind the headline is your attention grabber. The headline most definitely will appeal to your reader and make them sit up and take notice. Your sub headlines must also bring attention and pull your reader into the rest of the sales page.
5. Ensure you have 'an iron clad' guarantee. This increases the reader's trust in you and be more inclined to buy.
It takes a some to perfect the art of copywriting, and most professional copywriters will tell you that no sales letter is finished. Sometimes only a word or two will dramatically increase orders.
Split testing: This is a most necessary part of making sure your sales copy to produce the highest sales conversions.
For more on split testing go to: Copywriting (http://at-home-business-opportunity.com/)
About The Author
Dan Farrell is the author of 10 Essential Steps To Online Wealth. These key steps are critical for a money making online business.
Dan Farrell is the author of 10 Essential Steps To Online Wealth. These key steps are critical for a money making online business.
For more information, go to: Copywriting Tips (http://at-home-business-opportunity.com/)